In order, visit:

1. http://mothersagainstnoise.us/index.html

2. http://mothersagainstnoise.us/blog.html
(Scroll down and read/skim the "To Live And Shave In L.A." entry.)

3. http://mothersagainstnoise.com/

This goes on for every consumer product. The bad ones are easy to spot, like the street teamers around here, but the good ones... you could be talking to some and not even know it.

Note: Address for Universal is:

Universal/Motown Records
US Internet Hostmaster Universal Music Group
1755 Broadway, 7th Floor
NY, NY 10019

However:

Mercury/Island/Polygram Records
825 Eighth Avenue
New York, NY 10019

This message has been edited. Last edited by: hello world!,

Damn. Good catch. When this showed up on MeFi in the past week or so, I figured it was likely a hoax site, but the guerrilla marketing angle didn't occur to me and I'm usually on the lookout.

quote:

the good ones... you could be talking to some and not even know it.

True dat. I make my first spam/street team run of the day around 5:30 or 6 each morning, so I figure nobody sees it except for our Australian contingent (sorry, Biggles). I usually have to delete at least one message every day and they're pretty easy to spot.

If this sort of viral marketing continues to be effective, though, the labels are going to wise up and put some time and effort into creating more realistic identities and building the trust of the membership of high-traffic sites (like this one).

Of course, you won't ever have to worry about that crap from Really Neato Records. Really Neato Records commitment is to proving you with the best independent music from the best independent artist without that annoying corporate aftertaste. Take it from me, LT, Really Neato Records is where it's at.

Now Playing: The Really Neato Records Sampler